Intriguing. Advanced. Utterly ridiculous. The marketing hype for this effects plug-in for Pro Tools says iZotope is the “ultimate lo-fi weapon” to take your delicious, pristine, 24-bit multi-track audio production and turn them into murky pieces of analog crap! iZotope is basically a free plug-in you can use to simulate playback of the recorded material on a vinyl album. Since the name of this blog is Turntabling, you’d think I’d be all for this plugin, but something about it doesn’t seem right.

I suppose iZotope would be GREAT as a fun gimmick on a digital-only release, but anybody dreaming of putting their music on an ACTUAL record would do well to run away screaming from this with haste.

Again, I think it would be amusing to tart up a portion of some digital track with iZotope, but that’s about as far as I think it would be useful–at least in MY music.

If you’re a Pro Tools user and are dying of curiosity, you can download the iZotope plugin at the product page and have a go.